TY - BOOK AU - Gummesson,Evert AU - Van Maanen,John TI - Qualitative methods in management research SN - 0761920137 (encuadernado en tela : papel libre de acido) AV - HD30.4 G85 2000 U1 - 658/.007/2 21 PY - 2000/// CY - Thousand Oaks, California PB - Sage KW - Administracion industrial KW - Investigacion KW - Administracion KW - Investigacion-accion KW - Observacion participativa N1 - Qualitative research in management -- Access through different roles -- Preunderstanding and understanding -- Case study research -- Quality of academic research and management consultancy -- A management action science paradigm ER -