Braidot, Nestor P. <br/><br/>
Marketing total / 
Nestor P. Braidot 
 - 5a ed.  ampliada 
 - Buenos Aires ;  Mexico, D. F. :  Macchi,  c1996 
 - 448 p. :  il. 
<br/><br/><label>ISBN: </label>9505372051 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadotecnia
<br/><br/><label>LC Class. No.: </label>HF5415  / B699 1996