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Marketing and the library / Gary T. Ford E. - New York : Haworth, 1984 - 80 P

"Has Also Been Published As Jornal Of Library Administration, Volume 4, Number 4, Winter 1982"--reverso De La Portada Monografía

ISBN: 0866563075

Subjects--Index Terms: Biblioteca - Administración Relaciones Públicas - Bibliotecas

LC Class. No.: Z716.3/M465